<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0"><channel><title><![CDATA[Helix: SpiceIQ]]></title><description><![CDATA[UK health apps are failing British Indians.

MyFitnessPal doesn't know what ghee is. Noom thinks rice is the enemy. NHS guidelines weren't written with our kitchens in mind.

SpiceIQ is for the 1.8 million British Indians navigating health goals while cooking the food we actually eat — from Tamil sambar to Punjabi chole, Bengali machher jhol to Gujarati thepla.

Here you'll find:
• Evidence-based nutrition for South Asian bodies
• Recipes that fit your health goals without abandoning your culture
• The science behind the spices your nani already knew worked
• Practical meal prep for the "sandwich generation" cooking for three generations

Subscribe to get weekly insights that actually fit your life.]]></description><link>https://www.sowmyvj.com/s/spiceiq</link><image><url>https://substackcdn.com/image/fetch/$s_!27qc!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F878df177-db04-4758-9235-766d881662ce_400x400.png</url><title>Helix: SpiceIQ</title><link>https://www.sowmyvj.com/s/spiceiq</link></image><generator>Substack</generator><lastBuildDate>Tue, 14 Apr 2026 21:58:59 GMT</lastBuildDate><atom:link href="https://www.sowmyvj.com/feed" rel="self" type="application/rss+xml"/><copyright><![CDATA[Helix Research Ltd]]></copyright><language><![CDATA[en]]></language><webMaster><![CDATA[hello@helix.earth]]></webMaster><itunes:owner><itunes:email><![CDATA[hello@helix.earth]]></itunes:email><itunes:name><![CDATA[Helix Research]]></itunes:name></itunes:owner><itunes:author><![CDATA[Helix Research]]></itunes:author><googleplay:owner><![CDATA[hello@helix.earth]]></googleplay:owner><googleplay:email><![CDATA[hello@helix.earth]]></googleplay:email><googleplay:author><![CDATA[Helix Research]]></googleplay:author><itunes:block><![CDATA[Yes]]></itunes:block><item><title><![CDATA[Introducing SpiceIQ]]></title><description><![CDATA[A New Section on Health & Food for British Indians]]></description><link>https://www.sowmyvj.com/p/introducing-spiceiq</link><guid isPermaLink="false">https://www.sowmyvj.com/p/introducing-spiceiq</guid><dc:creator><![CDATA[Helix Research]]></dc:creator><pubDate>Tue, 14 Apr 2026 14:03:25 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!27qc!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F878df177-db04-4758-9235-766d881662ce_400x400.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<pre><code><code>I've been writing about British Indian finance for years. But there's another "blind spot" I keep seeing in our community &#8212; and it's not about money.

It's about health.

The same way the UK financial system wasn't built for us (NRE accounts, India property, sandwich generation pressures), the UK health and nutrition industry wasn't built for us either.

MyFitnessPal thinks ghee is poison.
Noom tells you to cut rice.
NHS portion guides assume you're eating shepherd's pie, not biryani.

And meanwhile, British Indians face 2-6x higher diabetes risk than white Europeans &#8212; starting from age 25, not 40.

So I'm launching a new section: SpiceIQ

It's about:
&#8226; Nutrition that actually applies to how we cook and eat
&#8226; The real science behind our spices (your nani was onto something)
&#8226; Recipes that fit health goals without abandoning our culture
&#8226; Practical advice for the "sandwich generation" feeding three generations

If this resonates, subscribe to the SpiceIQ section. You'll get these posts in a separate stream &#8212; your finance content stays unchanged.

First article drops next week: "The 6x Diabetes Risk No One Talks About: Why British Indians Need a Different Health Playbook"

</code></code></pre><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.sowmyvj.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.sowmyvj.com/subscribe?"><span>Subscribe now</span></a></p><pre><code><code>

And if you know someone who'd benefit &#8212; a family member managing diabetes, a friend trying to lose weight while still eating mum's cooking &#8212; share this with them.

More soon,
Sowmy</code></code></pre>]]></content:encoded></item></channel></rss>